Small business marketing strategy & services to keep your pipeline full
Tailored strategic marketing consulting, training and coaching for service businesses, based on our award-winning 5-step Beanstalk Visibility Framework.
Most small business marketing strategies involve hiring agencies to create content from scratch.
Our approach focuses on optimising and amplifying content you already have to increase your visibility, leads and ROI.
A tailored marketing strategy will position you in the right places so your message can reach more of the right people, more often.
Ready to fill your pipeline?
Some of the awesome small businesses we have worked with ♡
You already know that you need to be more visible to achieve your business goals.
But with algorithm updates, new platform features, AI search disrupting traditional SEO, and new formats popping up faster than you can hit “publish” on yesterday’s updates, you’re spending more time figuring out new tech, than sharing your message.
Your business isn’t moving forward, you’re not getting the sales you want, and you're spending more and more time creating content to feed hungry social platforms.
So how do you reach more people without becoming a full-time content creator on your way to burnout?
Welcome to Blue Bean Media. You’re in the right place.
Our small business marketing strategies have delivered these results for expert-led service businesses*
increase in website visits
above average industry open rates for email newsletters
above average industry benchmark click-through rates (CTR) for email newsletters
more engagement than average user for LinkedIn personal profiles
* Results are the average of real client outcomes achieved using our award-winning Beanstalk Visibility Framework to create strategic marketing ecosystems for premium services, e.g. consulting, coaching, medical and professional services.
Trusted by service business owners
Our Signature Marketing Strategy Framework for Small Service Businesses
You might think that increasing visibility is just about creating more social media posts or getting more followers.
That’s not how we do things.
Our award-winning 5-step Beanstalk Visibility Framework uses in depth audits to develop creative small business marketing strategies and plans which maxmise your visibility across the right channels - offline and online (including AI search) - to keep leads flowing into your pipeline.
We show you how to transform your best content into fresh, engaging pieces to demonstrate authority and credibility, which create trust with your target audience.
And we can support you in delivering your message consistently to achieve your business goals - whether that’s steady revenue for a lifestyle business, or world domination!
Hey there - thanks for stopping by!
We’re small business marketing strategists who love helping you get seen by the right people - and lucky for you we’re tech nerds too!
We know how challenging it can be to run a service business, do your own marketing AND deliver services to clients.
And we believe that your expert content could be working a lot harder for you.
So if you’d like time back to focus on your clients and stay in your genius zone, we’d love to help you.
How we work with you
-
Phase 1
GET TO KNOW EACH OTHER
We start all engagements by sharing who we are, how we work and learning as much as we can about you, your business, your team (if you have one), your goals, and your audience. Through conversations, audits and research, we uncover what’s working, what’s not, and what’s possible, so we can set the right direction for your personalised small business marketing strategy.
-
Phase 2
GET CLARITY & DIRECTION
We translate insights from information collated into a clear, actionable marketing strategy & roadmap, tailored for your small service business. This becomes your go-to guide for building visibility, connecting with your audience, and growing your business through smarter marketing decisions.
-
Phase 3
GET IT DONE
Whether you’re handing your marketing strategy & roadmap to a VA, DIY-ing it, or working with us and our delivery partners to implement it, we’re here to help you increase visibility and fill the pipeline for your small business. We can also support you and your VA or team with marketing coaching for accountability and expert guidance.
-
Phase 4
GET SMARTER
In today’s fast moving world, things are constantly changing - and your marketing strategy needs to flex to maintain your visiblity and keep leads flowing into your pipeline. We show you how to monitor and interpret key marketing analytics to make smarter business and markting decisions and take advantage of opportunities as they arise.
